The Challenge
My client needed a single, strong image that would work primarily on posters, but also in print ads, electronic ads, email, social media...the works!
The central theme also needed to appeal to all ages, cover a broad range of events that hadn't been decided on, and maybe be a little kitschy, as well as including space for all of the event sponsors. Oh, and ushered through a couple of committees and finished within the week. Fortunately I work best under tight deadlines, and was able to flow the design through the various media without a hitch.
And they liked it so much they used it the following year as well!
What I Did:
- Art Direction
- Branding
- Graphic Design
- Photo Manipulation
Project Type:
Campaign Design
Programs Used:
- InDesign
- Photoshop