The Challenge

This organization relies on their annual golf tournament to not only earn revenue but to gain valuable face time with their clients and sponsoring organizations. Since there are dozens of real estate golf tournaments every year, I had to make sure this one stood out from the rest.

I relied on a clean aesthetic and the organization's branded fonts and colors for the graphics, and rolled it out onto postcards, registration forms, sponsorship information, and signs for the golf course. I also made sure to include photos I took at the event from the year before to show sponsors what their displays would look like and encourage them to sponsor again. And it worked! We got sponsorships much faster than for past tournaments, and sold out registration a month earlier than ever before.

What I Did:

  • Art Direction
  • Branding
  • Project Management
  • Graphic Design
  • Photo Direction
  • Photography
  • Photo Manipulation
  • Editing
  • Writing
  • Final Production

Project Type:

Event Advertising Campaign

 

Programs used:

  • InDesign
  • Photoshop
  • Illustrator